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| Credit: Curiosity Redefines the Limits |
September 17, 2026
Curiosity Redefines the Limits
March 17, 2026
People Buy You (Sales Gravy)
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| Credit: People Buy You |
February 23, 2026
Slow Productivity By Cal Newport
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| Credit: Slow Productivity |
September 08, 2025
Change Your Brain Everyday By Dr. Daniel G. Amen
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| Credit: Change Your Brain Every Day By Dr. Daniel G. Amen |
Incorporating Dr. Amen’s tiny habits and practices over the course of a year will help you:
- Develop lifelong strategies for dealing with whatever stresses come your way
- Create an ongoing sense of purpose in a way that informs your daily actions
June 11, 2025
The First 90 Days By Michael D. Watkins
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| Credit: The First 90 Days, Michael D. Watkins | |
The First 90 Days, Updated and Expanded:
Proven Strategies for Getting Up to Speed Faster and Smarter
Overview
Transitions are a critical time for leaders. In fact, most agree that moving into a new role is the biggest challenge a manager will face. While transitions offer a chance to start fresh and make needed changes in an organization, they also place leaders in a position of acute vulnerability. Missteps made during the crucial first three months in a new role can jeopardize or even derail your success.
In this updated and expanded version of the international bestseller The First 90 Days, Michael D. Watkins offers proven strategies for conquering the challenges of transitions--no matter where you are in your career. Watkins, a noted expert on leadership transitions and adviser to senior leaders in all types of organizations, also addresses today's increasingly demanding professional landscape, where managers face not only more frequent transitions but also steeper expectations once they step into their new jobs. Read more here. Credit: HBR.
September 20, 2024
Shut Up and Listen!
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| Credit: Shut Up and Listen! |
Overview
Tilman Fertitta, also known as the Billion Dollar Buyer, started his hospitality empire thirty years ago with just one restaurant. Over the years, he’s stayed true to the principles that helped him build the largest single-shareholder company in America, with over $4 billion in revenue, including hundreds of restaurants (Landry’s Seafood, Bubba Gump Shrimp Company, Morton’s Steakhouse, Mastro’s, Rainforest CafĂ©, and over forty more restaurant concepts) and five Golden Nugget Casinos. He’s also sole owner of the NBA’s Houston Rockets. Credit: Tilman Fertitta; Amazon.
May 08, 2024
Wellness Trilogy Series By Author Josh Allen
Josh has authored and published a trilogy wellness series which provides valuable insights for individuals seeking to enhance their quality of life by adhering to a few feasible wellness routines of choice. The trilogy includes: Fasting for Success, Walking For Success, and Yoga For Success.
January 31, 2024
April 16, 2023
Is Gossip Killing Your Company?
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| Credit: EntreLeadership | Dave Ramsey |
February 17, 2023
How to Write a Book and Get It Published
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| Credit: Author Joseph M Lenard |
January 16, 2023
Drive by Daniel H. Pink
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| Credit: Drive by Daniel H. Pink |
Forget everything you thought you knew about how to motivate people—at work, at school, at home. It's wrong. As Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) explains in his paradigm-shattering book Drive, the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of our lives. He demonstrates that while the old-fashioned carrot-and-stick approach worked successfully in the 20th century, it's precisely the wrong way to motivate people for today's challenges. In Drive, he reveals the three elements of true motivation:
- Autonomy: the desire to direct our own lives
- Mastery: the urge to get better and better at something that matters
- Purpose: the yearning to do what we do in the service of something larger than ourselves
Learn more about Drive here. Credit: Apple Books.
August 13, 2022
#Wisdom Meet Coach Wooden
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| Credit: John Wooden; Jay Carty |
Overview
Legendary college basketball coach John Wooden and Jay Carty know that when it comes down to it, success is an equal opportunity player. Anyone can create it in his or her career, family, and beyond. Based on John Wooden's own method to victory, Coach Wooden's Pyramid of Success reveals that success is built block by block, where each block is a crucial principle contributing to lifelong achievement in every area of life. Each of these 32 daily readings takes an in-depth look at a single block of the pyramid, which when combined with the other blocks forms the structure of the pyramid of success. Join John Wooden and Jay Carty to discover the building blocks and key values--from confidence to faith--that have brought Coach to the pinnacle of success as a leader, a teacher, and a follower of God. Credit: John Wooden
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| Credit: John Wooden, Quote |
June 18, 2022
"I Am an Author" by Myron Edwards
My name is Myron Edwards and I am an author, it has been one month twenty-eight days, and fourteen minutes since my last piece. Like so many authors I started small. I got roped into it by a mate of mine who I played drums with in a rock band. He had a friend who wanted some help with his hospital radio show. Now I confess I had never written anything before, but I thought why not. It started with shorts, just simple one-liners, before moving on to longer sketches. What was particularly good was that we got to perform them on air. I suppose that gave me the bug.
A consequence of our writing was that we had a lot of surplus material and we were unsure as to what to do with it. This next stage was the beginning of my addiction, one of the places we submitted our material to, was ‘The Two Ronnie’s at the time one of Britain’s greatest comedy duo’s and our material got on, at no less than the Christmas show, okay it was just a one-liner but it went out to over 50 million people on Christmas Eve.
From then on I was hooked. Following the success of the ‘Ronnie’s’ we both needed more we started on ‘Hudd Lines’ a radio show with a wonderful comedian and actor Roy Hudd who fronted the show. This quickly became a habit, as we would work over the weekends and then rush to the BBC in Portland Place for the material to be accepted. The main Producer at the time was John Lloyd MBE, he was ex Cambridge and was a real help to us. He encouraged us all the way and we kept producing.
John went on to produce shows like ‘Not the Nine O Clock News’ which we also contributed, to ‘Black Adder’ which is also one of his. By now our names appeared on credits regularly and it would be no problem for me to get through at least ten to fifteen one-liners a session. ‘Hudd Lines’ was great but I wanted to try something different, maybe something a little stronger. I settled on ‘Weekending’ , a satirical show that was broadcast on a Friday. It was Produced by Gryth Rhys Jones who went on to star in ‘NTNON’ and ‘Smith and Jones’ among many other programmes. The late Douglas Adams of ‘‘Hiker’s Guide to the Galaxy’ also produced ‘Weekending ‘shows and he used my stuff.
My routine now extended to Sunday night check for stories and write them, Monday up to the BBC for script approval, Wednesday broadcast Paris Studios Regent St, to check on material submitted, Thursday ‘Weekending’ script submission, Friday back to Paris studios for broadcast. As you can see my obsession was beginning to take over, I had a delicate balance between my working life and my writing one, I tried to keep it hidden for a while, not admitting to too much material at a time, but eventually, my work began to suffer. I thought I would try to do it alone, maybe if I wasn’t so dependent on just these shows I could be more selective, it worked for a while when I got picked up by Scottish TV for a new show ‘A Kick up the 80’s’ starring Tracey Ullman, but my plan backfired with the success of the show and I was soon back on the wagon, my efforts to break away quashed.
At the time I was a travel agent and I was employed at JWT one of the World’s biggest Ad agencies then. My role was travel Manager looking after the needs of the agency. Several of the creative guys asked me about my writing for the BBC and one even suggested I should look to become a copywriter. To be frank, I had no idea what that meant, but he explained that if I could think from an advertising kind of way about products in the same way I did my comedy, I might be successful. So he suggested taking the copy test. He stressed it was not easy and no one had passed it in three years, so I thought why not maybe this would be a good way to channel my addiction and earn good bucks from it too. I discussed it with my then-wife, who said as long as the mortgage was paid she didn’t care.
I passed. Unbelievably my test was one of the best they had ever seen and I was invited to submit some ads from previous campaigns and change them. I did that and with these and the copy test combined I got elevated literally to the third floor to what was described to me as the ‘Cradle of Creativity’ and even though I was the latest ‘baby’ at 27, I felt proud to be there, for this is where the doyens of the ad world held court.
Coming from the ground floor and in a suit as well, my usual attire, I felt like a square peg in a round hole, as the residents seemed to have abandoned all dress codes and wore exactly what they wanted, mostly jeans, and T-shirts, trainers or boots. My immediate boss was a leading light in the ad world, Terry Howard, who is a direct descendant of Catherine Howard, wife of Henry the Eighth. Terry was a creative genius; he had created so many great ads and campaigns that his wall was adorned with countless numbers of framed awards. To be selected as a protégé of this man was a real privilege. I was given my first brief a dog food commercial. Within 10 days of arriving in the Creative Department, I had my first TV commercial.
My mood was set. I had come into a world that I liked, I could prosper here in more ways than one and I could hone my addiction to the way I wanted it to be rather than let it dictate to me. All was going so well, until BANG!
STRIKE! For the first time in commercial television history ITV went on strike, it was a strike that would last three months. Most of JWT’s revenue was from TV ads, losing that left a massive chunk in their finances, and the only advertising left was radio, press, or posters. I was kept on for a year, but like a few of us let go when the realisation of the strike hit home.
The next few years pushed me back into the travel business, and although I tried to move away from writing, something always dragged me back. By now I had developed an idea for a new form of walking map that would help commuters in London, it was called Tubewalking, an easy way to get from A-B using a Taxi driver’s knowledge of London streets.
I also had my first child, and my wife was not in favour of me taking this venture forward, so much so that she saw a huge gap in our relationship and sued for a divorce.
I moved out but also pursued my venture, I would try to make Tubewalking a success and to a certain extent it was, money was raised for charity and more map books were produced. Sales were good but we never quite reached the potential that the idea had. The odd thing is that even today the premise remains a valid solution to congestion or strikes.
So whilst Tubewalking gave me an escape from my writing in one form or another, I knew deep down that something somewhere would happen that would put me back to where I began. It happened one summer on a visit to Cyprus, the home of my future wife’s family. Cyprus is famous for several things, Haloumi, Cheese, Commandaria a dessert wine, its wonderful climate, gorgeous beaches, and Aphrodite the Goddess of Love, the symbol of the island.
One of the most visited sites is Petra Tou Romiou, her so-called birthplace where she rose from the foam into legend.
I wanted to see the place, having heard so much about it, so we went to a restaurant close by for lunch. I looked around at the usual collection of tourist stuff, and I felt decidedly unimpressed. Why could anyone think that these collections of rocks in the water could have any significance to the Goddess of Love? It was then my obsession began again, for on the wall was a picture taken from the air of a figure in the sea, it set off in me a sense of belonging, a sense of all that I had tried to control, was now out of control, my mind could not control the energy flowing through it. Some people have an epiphany moment in their life, this was mine. I knew I had to write it, I had to get it down. But I would need to do it in stages, I could not rush it.
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| Credit: Myron Edwards |
The real break came when we decided as a family to move permanently to Cyprus. This was my catalyst; I could finally get these imaginings out of my mind. The more I learned about the island the more I soaked up the history. I wrote the screenplay, and there it was done. Perhaps the spirits that inhabited my waking hours would now leave me alone. But I was wrong. After people read it they suggested that a book might be the way to go. I agreed, so I wrote a book, one copy to give to my wife for a Christmas present. She read it and passed it on, now things went quickly, I was told that I should get it published. I found a publisher in Nicosia, the capital, I sent the synopsis to him, he asked for the manuscript, and the next week we were signing contracts to have the book published not just in English but in Greek.
The publicity bad wagon rolled out, newspapers, and radio, all picked up the story and one British Film Company wanted to make the movie. My passion was rocking. And just like my JWT experience BANG, it all stopped. Cyprus was embroiled in a financial crisis and everyone pulled the plug. My euphoria evaporated, in a flash. I had a contract that I needed to see through to the end, even as by now the publisher had gone bust.
I was in remission, save for one thing, my job, because I was managing two demons, my book and my job, that being as a Creative Director for a leading Limassol ad agency. Intent on keeping concentrated on my work, I was able to control it better for a little while, writing in English and then having it translated into Greek did pose its problems, but as my TV commercials were mainly visual I got away with it. That is until a fire destroyed it all. Overnight the building next door caught fire and gutted our roof. WE were finished. And I was redundant.
It was then I turned back to writing, I had tried to keep my thoughts about putting pen to paper, or fingers to keyboard away, but it was now so difficult to resist as more and more thoughts raged in my head. Like most writers I slunk away into my private world, locking myself away to churn out words hundreds and thousands of them, and build them into the sequel to my first book that I knew I had no control over. Night after night I would drift into the bedroom, alone with my thoughts oblivious to those around me.
How I wanted to be a part of them, but I knew that until I had unleashed the demon from my mind I had to stay alone. Eventually, book two was finished, now with my former contract ended, I needed to find a new publisher. I contacted James Hill of Rockhill Publishing in the USA and told him about my books and he said he would be interested. I sent him my material and he liked the book and decided to offer me a contract on a pay-on-demand basis.
Soon after the first book was published, with the second due out the following year. I was trying to keep a lid on my writing with two books done, but somehow the story wasn’t finished, it just kept nagging at me that I needed to end it, I needed to finish it, and only then could I be free, or could hope to be. Book three came easily it rounded everything up and it helped me to come to terms with my addiction because I freely admit that is what it is,
Today, now with three books on the shelf, I have been trying to relax more, I have found a sponsor and she has guided me with my writing, so much so that she is looking to present a children’s book I wrote recently.
I have come a long way since those early days at the BBC. I have made many sacrifices, some of which I regret, but through it all, I have tried to remain true to the mantra of ‘One day at a time.’ Now I need a drink.
Learn more about Myron here.
January 25, 2022
MyTime Invites People & Brands to Create Memories
Start Making Memories Today!
| Credit: Michael Bartlett, Founder MyTime |
October 11, 2021
CEO David Botos Welcomes Academics & Businesses
| Credit: David Botos, CEO Helix |
David, Welcome to Authors by Sasha! You're the Founder and CEO of Helix Professional Services. At what point within your academic journey did you recognize the opportunity to create an entrepreneurial medium that would connect talented academics with businesses needing a creative, yet objective, perspective in solving their organizational challenges?
When I was just a freshman, I was getting involved with case competitions and hackathons. I had seen my sister win an internship with Accenture after her sophomore year from a case competition and I knew it was the way forward. I participated in many of them for the cash prizes and clout but found the process lacking for many students. It was poorly marketed and there was no guidance for students. We thought this was the perfect opportunity for students who understood the competition process first-hand to make an impact on the industry.
Do you recall the very first business case you worked on during your academic and professional journey? What did you learn from the initial experience?
My first business case was for KPMG. It was a competition paired with an event called the Michigan Undergraduate Consulting Conference. This competition and event was run locally by a professional club on campus meaning that competition operations were less professional than even those we experienced later run by our current competition. We found from this that transparency in marketing, speedy payments of prize pools, and better guidance for participants was a necessary improvement. This continued to ring true for our competitors as we went on to their competitions.
What variables other than the opportunity to be paid for engaging with leading organizations contribute to delivering a unique experience for students within the Helix Network?
Students receive a myriad of benefits from HelixCases.com. From the most direct benefits of meaningful jobs, relevant experience, and prize pools, to the networking benefits we offer with judges, mentors, and speakers, students receive more from HelixCases than any other professional recruiting website. We see the student side of the market as an often-disregarded element of the recruiting process and actively are improving our offering by the day for students.
Talents are trusted to craft solutions to real challenges existing within organizations. What are a few challenges that are common among start-up companies and established organizations?
For any sized client, HelixCases collects student participants interested in working for them as a first career. We use our student ambassadors at campuses across the US to blast messaging through flyers, professional clubs, tabling, and more. Then, we test the aptitude of participants with a real problem the firm faces. For these organizations, often the hours of time that Gen-Z participants are spending ideating solutions can yield interesting insights for a firm.
Are there any unique organizational challenges that you've discovered during the course of the pandemic? Have the type of business cases evolved in the past year given how workers, consumers and employers are operating in the global white space of uncertainty?
The pandemic has changed the HR dynamic. The Great Resignation was a symptom of a larger shift in workers’ psyches towards working on problems found personally meaningful and fulfilling. In the past, work was a necessary evil, not something that is meant to be enjoyed. In this changing environment, AI screening tools, chatbots, and even interviewers continue to depersonalize and dehumanize the process. That is why we are confident HelixCases will succeed in changing recruiting. We believe that we are adding a low-cost, competitive or complementary option to AI solutions on the market.
David, you've also acquired some business acumen from investing your time at MATTER which is a healthcare incubator in Chicago. What was your experience working there given the healthcare industry is evolving and booming at an exponential pace?
MATTER was deeply influential in helping me realize that startups are deeply human at their core. Meeting and watching entrepreneurs work on their ideas in the space every day helped me to realize the job of an entrepreneur in any industry is to rally excitement and define the future of the industry. Healthcare is the perfect example of an industry prime for entrepreneurship. Outdated, full of errors, formerly non-digital, and representing a massive chunk of our GDP there is plenty of room for exciting ideas in that space.
What guidance would you offer to prospective candidates interested in contributing their skills in these entities?
If a young person is interested in entrepreneurship and has a chance on the job, they will find how to get involved with startups. If someone is unable to learn on their own and make all the necessary introductions to enter the industry, they are not cut out for the job. It isn’t easy and what must be done is often specific to each situation – giving generalized advice to people looking to enter entrepreneurship is doomed to mislead. You know your situation best.
Recruiting appears to be a significant pillar that allows the Helix Network to expand its headcount among academic and professional communities. What is the Helix Ambassador Program? How many universities are participating in the national program? What steps should interested members take to be considered for this program?
Our ambassador program is a major differentiator, and the application can be found on HelixServ.com. Students looking to get paid and earn some early experience serve as our eyes, ears, and hands on campuses across the US.
Helix Professional Services was born in February 2020. What effective branding strategies has your team applied to raise awareness on behalf of the business?
Marketing messaging is directed at two audiences: businesses and students. For both audiences, our continued challenges serve as the best indicator of our brand and product for both audiences. Beyond that, we are excited to pursue channel partnerships and some exciting endorsements for the student side.
Are there any branding lessons you've learned in the past eighteen months while marketing the Helix brand?
I believe that brand is never cookie cutter. It is the main space where you need to operate to define your story and benefits to a consumer. Making sure that your brand is aligned with your sales strategy is key.
David, in your opinion, what is one branding mistake that entrepreneurs need to avoid and why?
I think that entrepreneurs need to be careful to make sure to identify all the stakeholders of their product or service. More often than not now, stakeholders that were previously disregarded are exercising their power.
Strategy entails time and direction among a few ingredients to execute business planning. Strategy also requires a healthy degree of mental and emotional investment to entertain solutions. How do you define strategy?
I think that strategy is the process of connecting the day-to-day of the current business with the opportunities of what you need to be in a week, month, quarter, or year.
How do you nurture your mind to cultivate fresh ideas among the many commitments you honor as an academic, an entrepreneur and an Executive?
I think that staying physically active is the most important thing I do to stay level set.
Competent academics and organizations come together to work on real business cases. What are the top two characteristics of academics that help them succeed when competing in these business case competitions? What are the top two prerequisites for businesses to qualify for their 'challenge' to be entertained as a business case scenario?
We believe that our better marketing makes sure top talent is even aware the competition opportunity is available. That is often the biggest thing stopping students from participating. Further, our unmatched workshops, speaker events, resources, and guidance make sure that resulting presentations are competent.
When participating students function in a team setting for these business case competitions, is there a headcount ceiling for how many members are allowed to work on one case? Are there any unique circumstances when team members are traded among other groups, or eliminated, to better align with an organization's needs?
Teams are generally made of two to four participants. For participants unable to find a full team of their own, they are able to join a free agent list and be paired with one of similar skills.
What type of competition do you believe the present and future generation of business professionals face here on forward? How can they better prepare themselves for navigating the innovative tech driven world over the next five years?
I believe that we are going to face increasing problems with outsourced work as China continues to indicate that they will try to determine how much profit is made in the East.
When you're not working, David, how do you unwind and relax?
I love to cycle, play video games, Dungeons & Dragons, and read. It always helps break down ideas.
What is one area within your professional development that you aspire to focus on more over the course of the coming year?
Over the course of this coming year, I am working on learning as much as I can about startup finances. It is probably the most gatekept part of entrepreneurship, unsurprisingly.
David, who has made a significant difference in your entrepreneurial journey since the launch of Helix?
I would say that I would like to thank my Dad for continued guidance and early help in learning the ropes. It was deeply influential to my business mind!
Please share with audiences how they can support your work.
For businesses looking into whether Helix might be good for their firm, please send an email or LinkedIn connection to me to get in touch. The best email to reach me is David(at)HelixServ.com and if you are interested in reading more you can check out HelixServ.com.
Students -- go make some money on HelixCases.com and tell your friends!
April 04, 2021
Everyone Communicates Few Connect
September 07, 2020
Meet Olivia Friedman, CIO and Author
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| Credit: Olivia Friedman |
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| Credit: Divorce Superpowers for Women |
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